S.O.W. aims to understand and advocate for the health and wellbeing of farmers, ranchers, and allied agricultural producers in Hawai’i, and to provide tools and skills for skillful stress management.
Three main objectives of S.O.W.
Conducting a needs assessment of Hawai’i agricultural producer stress & wellbeing.
Developing resources to prevent and reduce stress and strengthen wellbeing that encompasses physical, mental, and emotional health.
Conducting a social marketing campaign to elevate appreciation and respect for Hawai’i agricultural producers.